Understand People. Make Better Decisions.
Tell Better Stories.
Welcome to Anansi Research.We are a proudly Black woman owned consultancy using strategic research, data and human insight to help organizations communicate what matters.
Who We Are
In Akan myth, Anansi is a god of stories who creates opportunity and gains advantage through creativity and wit. Our team does the same.
We help organizations turn research, data and human insight into the clarity they need and narratives that reshape the world. From understanding the people and communities they serve to uncovering new opportunities and moving stakeholders to action, we bring rigorous research and strategic thinking together to help you see what others miss so you know exactly what to do next.
We offer tailored research, strategy and storytelling engagements designed around the questions that matter most to your organization, from focused strategy sessions to full consulting partnerships.
Explore who we work with and how we can help below.
Tell us what you're trying to understand, decide or communicate. We'll help determine whether research, narrative strategy or a combination is the right next move.
Trusted by organizations working at the intersection of health, research, policy and social change.
Our Founder & CEO
Anansi Research is led by Dr. Chantell Frazier, a nationally published researcher, narrative strategist and entrepreneur who helps organizations make smarter decisions about people, markets and impact. A first-generation Ph.D., Dr. Frazier began her career in academic research before becoming the only person in her doctoral cohort to move into consulting and eventually building Anansi Research from the ground up without an MBA or traditional business background.
Her work sits at the intersection of research, strategy, health and storytelling. She has conducted qualitative and quantitative research and translated complex evidence for nonprofits, philanthropic organizations, government agencies, health systems, universities, and policymakers, including HHS, CDC, HRSA, VHA and Congress.
Today, she helps organizations turn evidence and human insight into strategic decisions and narratives that move people to action.Dr. Frazier has been published in government reports and peer-reviewed journals including Health Affairs, Aids and Behavior, the Journal of Public Health Management and Practice, Military Medicine, and The Journal of Patient Experience. She believes research can improve health, advance equity and save the world.
How We Help Clients
We help organizations understand the people, behaviors, experiences and narratives behind the numbers to turn those insights into better decisions. Our approach blends strategic research with powerful visual storytelling to achieve the following goals and more:
Improved Institutional & Student Outcomes
Strategic Insights for Health Research
Increased Audience & Market Intelligence
Strengthened Grant and Funding Narratives
Clearer Narratives, Positioning & Impact Storytelling
Investment & Portfolio Intelligence
Improved Organizational Positioning for Influence and Growth
Who We Work With
Growth-stage companies
Investors & family offices
Foundations & philanthropy
Universities & research institutions
Health & wellness organizations
Mission-driven organizations
What's the question you need answered?
Whether you're entering a new market, trying to understand an audience, evaluating an investment, demonstrating impact or figuring out what to do next, Anansi can help you find the signal in the noise.